Working with my & TCS’ in-house crews to execute simultaneous live event x commercial shoots
Presented with the challenge of filming commercial material alongside 3 live events happening at the same time in Chicago, Dallas, and Los Angeles, I brought in a team of capable shooter/producers while coordinating with the schools media team and providing live-streaming & A/V knowledge to their leadership.
Together we executed a very successful event, capturing hours of panel and sit-down interviews for additional social media and breakout videos without interruption for the live and future commercial audiences.
For the final delivery, a 30 second commercial spot summarizing it into a simple takeaway, I created animated graphics and chyrons to further enhance the excitement and importance in its message: there is both a mental health crisis and actions we can take to heal it.
